
3) Syrup?
Vermont has a unique shape, so making a promotional campaign using the shape of Vermont can be tricky. Unfortunately, this business was unsuccessful in complete this task in an unfortunate way. Instead of promoting their local maple syrup, which the sign clearly says, it looks like a man relieving himself in a garbage bin. Maybe the company did it on purpose and wanted to attract a lot of attention. But it’s something we can’t unsee. We’re not exactly sure we’d want to try their maple syrup (via Constative).