3. Lamborghini
In every business industry, there is one brand that always seems to be one step ahead of everyone else, but not in an overly intrusive manner. Sure, there are successful brands that rule over the world for certain time periods, but they haven’t been able to sustain that dominance. That’s because they’re too imposing sometimes. Something that can never be beaten is the power and influence of tradition. When you’re making superfast sports cars, a unique sense of innovation and a classy traditional maintenance are all you really need. And nobody embodies that combination more than Lamborghini, the Italian car manufacturing legends.
The sharp edges and a lack of curves are what made the Italian company world famous. These are all parts of their tradition, alongside the quality engines that can withstand races, marathons and every mechanical endeavor known to man. With that tradition comes incredible innovation. Aside from cutting edge technology, Lamborghini brought innovation to the world of financial transactions. In September this year, Lamborghini announced that they will start accepting Bitcoin as a payment method for their cars. This move caused a substantial amount of stir with the public.
The big news came in cooperation with Lamborghini Newport Beach, an authorized dealership that works in and around California. The move was made due to a teaming-up with Eggify, a site that is classified when it comes to Bitcoin transactions. Many politicians and experts criticized the move.
They deem that such a decision will make it easier for criminals and mobsters to “flex” their expensive cars, as there will be no trace of their transactions whatsoever. But, generally, this is seen as a positive move that will only benefit everyone.