Millennials Are Putting An End To These 40 Brands

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31. Irish Spring
Irish Spring, Dove, and Dial are having a hard time selling bar soap to millennials. With the trend of elaborate skincare on the rise, millennials have a wide variety of choices for cleansing their skin. Bar soap is considered boring and not as versatile as other cleansing products.
Millennials also consider bar soap to be unhygienic and full of germs. They would rather use moisturizing products like cleansing oil to rid their skin of dirt and grime. For those with oily or sensitive skin, oil-based products are excellent for a healthy complexion. Bar soap can be drying and damaging to delicate skin.